Stracotty

BRANDING, ART DIRECTION

In the context of this personal handmade ceramic project, branding plays a fundamental role in communicating the authenticity and artisanal commitment present in each piece. Craftsmanship and playfulness are reflected in the branding itself, which aims to convey these values through vibrant colors and irregular shapes. The creative direction of the photographs focuses on highlighting the beauty and authenticity of each creation, using a combination of natural light, neutral backgrounds, and simple compositions to showcase the artifacts.